News, insights & knowledge
News about Bombayworks as well as insights and shared knowledge from our industry.
We can help you comply with the WCAG regulations
In 2025, a WCAG web design will be mandatory. If you are unsure if you comply with the European Accessibility Act (EAA) and the WCAG regulations we can help you find out.
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Time to prepare for mandatory accessibility web design
Are your web services prepared for next year's mandatory change in accessibility design? Your website must be ready for The Web Content Accessibility Guidelines (WCAG) and the European Accessibility Act (EAA) by June 2025.
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What are internal links?
Internal links are a fundamental part of SEO and UX that are all too easy to overlook. We will explore why in this article!
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What are keywords and how do you find them?
A term that frequently appears in digital marketing is keywords (also known as search terms or key phrases). But what exactly are keywords, why are they so important, and where can they be found? We will examine this from an SEO perspective in this article.
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Buying links for your website: hit or miss?
In this article, we will explore why buying links is a risky strategy in SEO
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What is a link strategy?
Links rarely come unearned, which is why it’s a good idea to have a plan for attracting them from other websites to your own.
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Which SEO tool is the best?
How do you navigate the vast jungle of SEO tools when they all advertise themselves as market-leading?
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Meta pixel setting can result in heavy fines
Recently, the Swedish Data Protection Authority (IMY) imposed fines totaling over 40 million SEK on two Swedish pharmacy chains.
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With a passion for words and order
Olof Broddesson's journey from journalism and editing to his current roles at Bombayworks reflects his devotion for storytelling and digital.
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How to make use of search engine optimisation
More and more people are realising the power of investing in SEO. In this article, we will explain what it is and how your business can benefit from it.
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Save your historical data from Universal Analytics
Universal Analytics will cease to function on July 1, 2024. All website data stored in the tool will then be permanently deleted and you will no longer be able to log into your account.
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That's why you need an SEO strategy
Introduction to SEO: why it matters for your business.
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The benefit of a competitor analysis in SEO work
All successful digital strategies include a competitor analysis. They provide valuable insights into improving your website and identifying who you must compete against in search results. This article explains why competitor analyses are so important and how to integrate them into your SEO strategy.
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The future of AI in search engines
By now, many have seen the images of search results where Google recommends eating rocks. Is this the future we have to look forward to? Perhaps, but hopefully, in a more refined form. In this article, we'll explore future predictions on how search engines utilise AI
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This is how an SEO consultant can help your website
Venturing into the world of search engine optimisation (SEO) can feel overwhelming, especially if the resources and expertise are not available in-house. This is where an SEO consultant comes into the picture.
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A websites visibility on Google
Being invisible on one of the world’s largest search engines is problematic. In this article, we will focus on an important factor when troubleshooting this issue - indexing.
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An AI key to effective multilingual communication
The need for effective multilingual communication is crucial for large international companies. Translation Management Systems (TMS) have long been a cornerstone in managing translations and localization projects
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“I love processes”
Since 2022 Michelle Olsen has held the position of Head of Project Management.
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A war refugees development story
William Isber is Bombaywork's latest hired developer. As a war refugee from Syria he first came to Pajala in Sweden in 2015.
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Anna Frössén returns to Bombayworks
Anna Frössén, who recently worked as a Client Director at Comprend, has started in the same role at the digital agency Bombayworks.
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She is the new COO at Bombayworks
Jenny Mossinger has taken on a new position. Since March 1, she has been working as Bombayworks COO.
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She takes over as the new CEO at Bombayworks
Veronica von Feilitzen is the new CEO of Bombayworks. Fate led her to the company. The corporate culture made her stay - and grow.
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AI’s Everyone’s Game Now
Forget the notion that AI and Machine Learning are confined to the tech giants in Silicon Valley. The year 2023 has blown the gates wide open. From skyrocketing AI deployments to a surge of new market players, we've hit a turning point that's shaking the foundations of how businesses operate.
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Great together with our clients
Bombayworks, winner of Årets Byrå 2023 in Digital Transformation! We blend dedication, expertise, and creativity to create business value and achieve goals. Together with our clients, we shine with top ratings and satisfaction.
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